The Legacy Venue

Objective

The Legacy Venue is a wedding and events estate in Cyprus. In an industry where the decision is usually made after Google research and venue comparison, online visibility is crucial. The goal was to boost the venue in local results and have it appear on Google Maps when someone searches for a wedding venue or events space in the area.

Where We Started

In the Cyprus wedding and events market, there is fierce competition from estates and reception venues targeting the same audience. The searches we targeted are:

• venue cyprus
• events venue cyprus

The goal is clear: when someone searches for a wedding or event venue in Cyprus, in Greek or English, they should see The Legacy Venue on Google Maps, among the top venues.

Strategy

We focus on the Google Business Profile and the venue's local presence:

• Correct category and complete business details (location, phone, hours) on Google Maps
• Targeting Greek and English searches to reach both local and international audiences
• Venue photos, reviews and regular posts featuring events

Results

The Legacy Venue appears at the top of Google's results for events venue searches in Cyprus, among the most well-known venues on the island, with an audience searching primarily in English.

This means couples and event planners see the venue directly on Google Maps and contact it, without the need for paid advertising.

The screenshots below are from live searches.