7 Stars Electronics
How an e-shop with gadgets, gaming and smartwatch products steadily increased its organic traffic from Google in Greece and Cyprus, bringing buyers without advertising costs.
Objective
7 Stars Electronics is an online store with gadgets, gaming products, retro consoles, smartwatches and audio products. A sector with fierce competition and big names, where visibility on Google makes the difference.
The goal was to bring buyers directly from Google, boosting the e-shop in organic searches for its categories and products, both in Greece and Cyprus, without dependence on paid advertising.
What We Did
We optimized category and product pages to target actual buyer searches, from general gaming and gadget searches to specific products like retro consoles, arcades and bluetooth speakers.
We worked on the site's technical structure, meta data, internal linking and category content, so Google could properly understand and display each page in Greece and Cyprus. The result was a steady, upward trajectory in organic traffic.
Results
Within 6 months, the organic presence of 7 Stars Electronics on Google grew steadily, with increasing clicks and impressions and strong presence in two markets, Greece and Cyprus.
The data below comes directly from the store's Google Search Console.
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