Chardalis Recycling of Macedonia
How Chardalis conquered Google's AI Overview for the most competitive keywords in the metal recycling industry — copper price today, copper price and brass price per kilo.
Objective
Chardalis Recycling of Macedonia operates in the purchase and recycling of scrap metals in Northern Greece. The industry is highly competitive, with thousands of searches every month for copper, brass and other metal prices.
The objective was for the company to appear in the top positions on Google — and especially in the AI Overview — for high commercial value searches made by individuals and businesses looking to sell scrap metals.
Strategy
The strategy focused on creating specialized content that directly answers user questions about current metal prices. With structured data (Schema Markup), regular price updates and authority building, Chardalis managed to become the trusted source that Google's AI chooses to answer users.
Keyword Results
Results Examples
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