Ala Chicken
Local SEO that brought Ala Chicken to the #1 position on Google Maps for chicken in Korydallos, and organically above efood, with real sales directly at the store.
Objective
Ala Chicken is a rotisserie in Korydallos, at 127 Taxiarchon Street. Despite 500+ reviews with a 5.0 rating, it wasn't appearing first on Google when someone searched for chicken in the area. Customers often found efood or other stores before the rotisserie itself.
Where We Started
In Korydallos there are several chicken shops and delivery platforms competing for the same customers. The searches we targeted were:
- korydallos chicken
- chicken shop korydallos
- chicken korydallos
The goal was simple: when someone searches for chicken in Korydallos, they should see Ala Chicken first on Google Maps and in organic results.
Strategy
We focused on the Google Business Profile and the rotisserie's online presence:
- Correct chicken restaurant category and complete details on Maps
- Food photos, business hours and regular posts
- Optimization of the alachicken.gr website for local searches
Results
Ala Chicken appears #1 in the Local Pack for the main chicken searches in Korydallos, ahead of competing rotisseries in the area.
At the same time, the alachicken.gr website outranked efood organically, meaning without advertising. This means customers find the store directly, order without platform commissions and the business keeps more from every sale.
The screenshots below are from live searches.
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